PTA Issues SMS Based Perception Survey Results for Telcos
As we reported earlier, PTA early in September / October 2011 had launched the SMS consumer sentiment survey for cellular companies to measure consumer perceptions about the services of the five mobile operators.
PTA is issuing the results of the survey tomorrow morning, said through full-page supplement (payable content of the texts published in the newspapers, usually the end). But we will bring the results before time, thanks to a generous tip from a source, of course, we wanted not name.
According to the details we have, this system of study was designed so that random could send SMS to mobile phones inviting them to participate in the survey by answering the SMS with a score of 1 (lowest) to 10 the highest () as his / her perception of his / her respective mobile phone operator.
Not to mention the number of responses or the demographics of the participants, results in the PTA, said that Mobilink was rated as excellent by 30 users per cent, while Warid was termed as excellent by 29 percent of its customers. 22.5 percent of the customers of Telenor marked as excellent. Zong got 20 percent vote rating of excellent, while Ufone customers could convince 16 percent would rate as excellent service.
In other hands covered Zong disservice vote with 44 votes per cent, Ufone stood at 42.5 percent, Telenor by 40 percent, Mobilink by 26 percent and 25 percent Warid.
PTA did not rank the companies in comparison, but I mentioned the comments in percentages. Besides the results of the survey of SMS, the PTA also highlighted some results of another survey (the past) in the supplement – but not the point here (because we’ve already covered the past), but you can get the full version supplement including messages below the superior officers of the PTA.
On a side note, after going through all the content, this supplement does not make much sense to me, only because it is a custom (valuable though) press information that the work should be published without the agreement. But again, printing a story against cell phone companies is like chopping the publishing business. I’ll write about this later.